In traditional U/B decks (or even with

for sweet board options and Warrens) what is the reason for running Dark Ritual, or not?
I've started running U/B with Intuition/AK/DA and have strongly considered dropping AK entirely for Deep Analysis as a more robust card draw engine. However, the list I started testing with is the one presented here as Wiley's list. What is the purpose of Dark Ritual in the deck? The main complaint I have about the deck is drawing too much accel/bad answers. While it is clear that Confidant is for the most part becoming the optimal draw engine I still find Deep Analysis to be incredibly powerful (especially in the mirror when it simply provides more cards more quickly to allow you to maintain control). Dark Ritual has occasionally been good when it becomes time to turn on the gas, and accel is needed and also as an interesting Intuition target... but is it really beneficial?
In Confidant lists, I can see ritual actually serving a far more powerful game plan but even then i do not think it is optimal. Ritual (in both lists) does in some sense help have UU open for Drain, and allows for random broken wins. I'd also assume it would allow for easy first turn Confidants quite commonly, but I don't see that play line as all that uncommon as is with moxen etc. or all that powerful (thus Rit not being run in Confidant lists?). So my ultimate question is this, with Rit seeming to be actually underpowered in Intuition based builds (because I find that 9/10 times the reason I chose Intuition was the more robust draw engine, and thus drawing accel is rarely ideal) and not being ran in Confidant... to what end do you guys use it? And if you don't, what have you replaced it with?