The PE got 64 players at $10 a piece and they only handed out like $200 in prizes. So literally any player run tournament would be better.
The PE hands out 93 packs, and at $7 a pack (wotc uses retail, and not market value), it paid out in 651 tickets.
http://wizards.custhelp.com/app/answers/detail/a_id/68/=PremierVintageObviously it becomes worse value when the attendance maxes out, since prizes don't scale based on the number of players.